390 – Transforming conversion tracking in WordPress with Conversion Bridge

Interview with Derek Ashauer and Nathan Wrigley.

Today, we have a conversation lined up with Derek Ashauer, a seasoned WordPress developer with over a decade of experience shaping the WordPress landscape. Derek joins us to discuss his newest product, Conversion Bridge, designed to revolutionise how we handle conversion tracking within WordPress sites.

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We get into the intricacies of WooCommerce and plugin integrations, exploring how Conversion Bridge offers compatibility with a whopping 51 different plugins, including heavyweights like WooCommerce and various LMS systems.

Derek walks us through the flexible site license structures, customer