Interlinking is one of the most common SEO strategies and services in digital content marketing, often used in SEO-friendly sites, including WordPress. Despite being tried and tested, digital marketers still encounter problems with interlinking.

Interlinking is the practice of including links inside the article that will redirect the reader to another website when clicked. SEO services providers use this strategy to enhance user experience, improve engagement, establish the website architecture, and drive user conversion. Interlinking also plays a fundamental part in link building.

Broken links are one of the challenges digital marketing teams face today. This article will discuss