6 Useful TikTok Marketing Strategies For Beginners

TikTok has had staggering growth in the past few years. As a short video platform, it has quickly become one of the most downloaded and used social media applications besides Meta-owned apps. TikTok is the main source of information for teens and the younger generation, with an average spend of 90 minutes on the app. Around 30% of the world’s internet users have started using the app and it is not going out of popularity anytime soon.

TikTok is also a popular platform among gen z, who prefer TikTok over older social media platforms like Facebook, Instagram, and Twitter.