How to Monetize a Newsletter
Last year, the company behind Business Insider bought a majority stake in the daily newsletter Morning Brew. According to sources, it was valued at around $75 million. Morning Brew likely knew how to monetize a newsletter and took advantage of it – leading to their valuation.
This sounds like a lot of money, until you realize that Morning Brew had built up a reliable way to reach over 2.5 million people with a single send.
Luckily, you don’t have to have millions of subscribers or get acquired by a media giant to run a profitable newsletter.
Niche newsletters for
This is the first part of the article “How to Monetize a Newsletter“
written by Newsletter Glue.