When it comes to a physical store or an eCommerce store, there will be different types of users. There are wholesalers who buy products in bulk from your store frequently, or if you are selling some subscription-based products, there will be the members who purchase products on a regular installment basis and so on. And also, you will be having guest users or unregistered users as well.
So you need to set the different pricing for the different user roles in your store. The product prices or the special offers and discounts you have set for these users must
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