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How To Write A Discount Offer That Sells (13 Best Practices)

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Discounts are an essential element of e-commerce. In fact, research shows that 67% of online shoppers say they view coupons positively, and 69% shop more often at retailers who offer them. However, many brand marketers struggle with creating effective discount offers.

Not everyone can run a successful discount store like Craiglist, after all. That’s why if you want to start selling products for less, you need to understand how people will perceive your offering and what benefits they will consider worth paying a lower price for.

In this article, we’ll dive deeper into the art of selling discounts.

This is the first part of the article

How To Write A Discount Offer That Sells (13 Best Practices)