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Want to turn those 98% of website visitors who leave without buying into customers? Here’s exactly how remarketing works and what you need to know:
Quick Facts:
Remarketing campaigns boost conversion rates to 41% (vs typical 1-2%) Remarketing emails generate 4x more revenue than regular campaigns Returning customers convert at 4.5% vs new visitors at 2.4% Retargeting ads convert 10x better than standard display ads (0.7% vs 0.07%)
Here’s what you’ll learn:
Different types of remarketing (email vs ad retargeting) How to set up campaigns that actually work Tools and tracking methods you need Real examples from companies doing it
This is the first part of the article